Startup Weekend at Coca-Cola

Atlanta Edition
Hydrated by Glaceau vitaminwater!

#swcocacola

Clear your calendar June 25 -27 - It's going down! The second annual Startup Weekend at Coca-Cola is happening, and you're invited (no, it's not over the weekend! whew!). Join us to experience what it's like to pitch, build and launch a solution in just 54 hours and learn Lean Startup methods in the process. This is going to be epic!  

Check out the video from last year!

Why Attend?

  • The Time is Now

    We rely on innovation to accelerate growth, and our ability to quickly build solutions to address emerging opportunities is critical for our continued success. How can we avoid disruption in a world where it's a constant challenge to our business? 

  • Learn by Doing

    Startup Weekend is an experiential crash course in Lean Startup Methods. Startups today use this method to create high growth businesses through a series of Build->Measure->Learn sprints. Come to learn the method and discover how you can apply it to your current objectives.

  • Build Things

    Ever wonder what happens to ideas at the end of a brainstorming session? Most of the time...nothing. We're here to change that. Stop dreaming about IDEAS and start BUILDING SOLUTIONS. Use Lean Startup Methods to create minimum viable products and validate with customers, all during the event. 

  • Develop Yourself

    Expand your network. Expand your skills. Expand your mind. Work with people from functions across The Company to form teams and build solutions to problems you're all passionate about. Learn from coaches we'll bring in from the startup community and get senior leadership exposure. Make it a part of your development plan!

  • Apply

    Apply Lean Startup Methods to your current projects and objectives. Learn how to use the methods to define problems and build real solutions.

Schedule

June 25: 12:00PM

Come on over and have lunch! Don't be late. 

June 25: 12:30PM

Kick-Off! Get ready to dive in, have fun, challenge yourself and break your own rules. We'll start with pitches, teams will form, then you'll get started building your solution. Coaches will be around to help. 

June 25: 6:00PM

Dinner will be available. You can stay and work as long as you'd like!

June 26: 9:00AM

We'll kick-off day 2 at 9AM with a team check-in. Coaches will be back in to help.

June 26: 6:00PM

Dinner is served! Teams can stay and work as late as they'd like.

June 27: 9:00AM

Teams will be finalizing presentations and preparing for the big pitch at 3 PM.

June 27: 3:00pM

Final pitches, judging.

June 27: 5:00pM

You're done! Let's celebrate what you've accomplished!

FAQ's

  • Is it on a weekend?

    No, it's not. It's a Wed-Fri. Startup Weekend is the name of the event - it's an event that happens in cities all around the world every weekend to inspire and educate entrepreneurs. We have partnered with Startup Weekend to bring this experience to our internal community so we can do the same. And we thought you'd appreciate it not being over the weekend.

  • Why do I have to pay?

    We only charge to help cover costs to put on the event. It's a great deal! Think of it as an investment in yourself and your development plan.

  • How should I prepare?

    Have an idea you want to pitch? Anyone is welcome to pitch. You'll have one minute to state the problem you want to solve, the way you want to go about it, and who you think you'd need on your team. You're not required to pitch, but it's the most cited regret from those who don't! Give it a shot. It's easy. Otherwise, just bring an open mind.

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